You have to understand the local market.” Today wewill look through our Magic Binoculars backward at where our Memphisreal estate has been and forward where it appears we are headed in2020. There are numerous areas around Memphis, TN where you can grabonto the train of progressive momentum in the residentialreal estate market by investing nearthe commercial projectsburgeoning all around the city.

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WELCOME—HERE’S WHAT‘S COMING UP…

Good morning, Memphis! Welcome to our internet listeners and podcast listeners across the 50 states! You’re on Real Estate Mortgage Shoppe. I’m your host, McKenzie Mortgage RD Loans, Mortgage Loan Officer. You can connect with me at www.TNRDHomeLoans.com. Our general topic is MEMPHIS REAL ESTATE-LOOKING BACK & THE VISION FORWARD 2020. Subscribe to get Real Estate Mortgage Shoppe podcasts with show notes at www.TNRDHomeLoans.com Call us while we’re live today January 4^th, 2020 at (901) 535-9732.

INTRODUCING TOM KING OF BILL KING APPRAISAL COMPANY

McKenzie Mortgage RD Loans &Tom King with Magic Binoculars

TomKing, our expert appraiser and all around great guy is at themicrophone ready to give us a good description of what is going on inthe residential realestate markets. Tom, tell our new listeners a little bit aboutyourself and what types of real estate appraisals you do for yourcustomers. (Tom introduces himself and liststhe types of appraisals he does.)

INTRODUCING DESIREE STENNETT OF THE COMMERCIAL APPEAL

TNRDHomeLoans & Desiree Stennett peering into the future with the MagicBinoculars

DesireeStennett, growth and development reporter for the Commercial Appealnewspaper, will be highlighting some of the high performing marketsfor Memphis. She writes about commercial real estate, retail, newbusinesses and the Memphis economy. (Desireeintroduces herself and talks about some of the billions of dollarsbeing invested in Memphis downtown & the upcoming article shewrote that will be published in the Monday addition of the CommercialAppeal)

(Jo) Consider the Pluses and Minuses of the Memphis market today.

1. The biggest challenge for buyers is that there is a serious lack of homes for sale, especially for the smaller, affordable housing.
2. Home prices have been generally moving up and outpacing wage growth, which is making it more difficult for home buyers to afford to buy. With a good lender and a good realtor, they can help you find your way safely and comfortably.
3. Mortgage interest rates have been the lowest in 2019 since 2011. Interest rates will carry the show again in 2020 if predictions are correct and remain generally low throughout the year. The Fed says they do not plan to raise their rates in 2020, but remember, the mortgage rates are not directly tied to the Fed Rate and can go up and down multiple times in a day or a week.
4. Builders are continuing to build, easing the inventory shortage, but they are not building enough of the smaller, affordable homes. Big jumbo homes will experience some drop in value in 2020.
5. The Millennial generation homebuyers will far out number the other generations
6. And one last prediction—National weather experts say that Memphis and the Mid-South will see a LOT more precipitation over the next few months than usual. If you are planning to sell your home, make sure your gutters are cleaned out and your roof doesn’t leak. If you are a buyer, well, bring you’re umbrella.

Weare talking about Memphis Real Estate-Looking Back and The Visionforward 2020 Tom King, what will the residential real estate markets look like in 2020 ascompared to last year? (Tom compares lastyear’s real estate market with the forecast for 2020-tremendousdrop in inventory in the Greater Memphis area. Rising prices ofhomes-especially downtown.)

(Jo)We have Desiree Stennett, growth anddevelopment reporter for the Commercial Appeal, our Memphisnewspaper. We will be hearing more from Desiree after our commercialbreak, but I was hoping, Desiree, that we could get your predictionson our Memphis commercialreal estate environment in 2020. (Desireelaunches into her topics until our 9:15 AM break—to be continuedafter the break)

You’reon Real Estate Mortgage Shoppe. I’m your host, McKenzie Mortgage RD Loans, MortgageLoan Officer. What do YOU want to accomplish with your mortgage?Make your plan. Let’s work your plan if the deal works for youtoday, let’s do it today. Connect with me at www.TNRDHomeLoans.com . When we come back Desiree Stennett, reporter for the CommercialAppeal and Tom King our expert appraiser will be looking back andpredicting the vision forward for Memphis real estate in 2020.

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THELOOK BACK MEMPHIS TRIVIA CONTEST

^2ndsegment after 9:15 break:OurLook Back Memphis Trivia Contest is brought to you by notableMemphis historian, Jimmy Ogle.Twelve of his Memphis History lectures entitled MakingMemphis – Storytelling by Jimmy Oglemay be viewed by Googling “JIMMY OGLE PINK PALACE”. View atJimmyOgle.com.. The Look BackMemphis Trivia Contest is sponsored by John and Jennifer Lawhon ofLawhon Landscape (901) 754-7474 the Lawhon’s can help you plan yourlandscaping if you have a BIG, BIG project or a smaller project oryou can do the big project in phases . The Lawhons are giving away a$25 gift card to the first person with the correct trivia answer. Ifyou know the answer to our trivia question, call us at 901 535 WREC901 535-9732.Garner # 168 * 01/04/20
TriviaAnswer: Collierville

Question: Originally known as Oak Grove, Iwas incorporated in 1870 in Shelby County. Who am I?

Hint: I am the third largest municipality in Shelby County.

Hint:Iwas the home of the Wonder Horse Factory in the mid-20^thcentury.
Hint:I won a national recognition in 2014 from Parademagazine.FinalHint: My 150^thbirthday will be celebrated on February 17, 2020 in Town Square. Whoam I?

Answer:ColliervilleWithits Downtown a jewel of Victorian-era homes and old churchessurrounding a historical town square, Collierville, Tennessee,retains a small-town charm that keeps longtime residents rooted anddraws increasing numbers of new citizens yearly. Once a stagecoachrest stop and later a railroad stop on the Memphis and Charlestonline, the town anchors the southeast corner of Shelby County. TheUnion army recognized the importance of the town’s location duringthe Civil War. Battles to take the town were waged on both sides,and in one battle, Maj. Gen. William Tecumseh Sherman escaped captureat Collierville Depot.

Thename and even Collierville’s home state were in question at varioustimes throughout the 19^thcentury. Jesse R. Collier, a local real estate entrepreneur,advertised lots for sale in the MemphisEnquireras “The Town of Collier” in 1836. Even after its first formalincorporation in 1850, the town was also known as Oak Grove andmistakenly referred to as “Colliersville”. Known for cotton,cattle, dairies and cheese in the early years, it became home to thefamous Wonder Horse Factory in the mid-20^thcentury

Morethan 50,000 people now call Collierville home. The town covers 18,500acres, with another 13,700 acres in reserve for future use. Athriving business community includes antique and specialty shops andunique restaurants in addition to larger retail venues and nationallyknown restaurants. As urban expansion approaches from metropolitanMemphis, the community leaders and citizens strive to maintain andprotect the town’s unique history, its values, and personality. From a list of over 2,000 communities, Collierville was recognized as“America’s Best Main Street” by Parademagazine in 2014. Collierville celebrates its Sesquicentennial(150^thbirthday) on February 17, 2020.

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TOPICSCOVERED BY DESIREE STENNETT OF THE COMMERCIAL APPEAL

Topic: Downtown development atthe beginning of 2020

As the new year kicks off, there isabout $5 billion in development planned or underway in DowntownMemphis. Leading the pack on this development is Union Row, a nearly$1 billion project that will add about 1,100 apartments, two grocerystores, two hotels plus retail and office space starting at UnionAvenue and Danny Thomas Boulevard.

Not far away is another massive projectthat plans to revitalize The Pinch District, also adding apartments,retail, office and hotels between St. Jude Children’s ReachHospital and the Pyramid.

Jennifer Oswalt, president of theeconomic development organization, the Downtown Memphis Commission,said this puts Downtown in great shape for the new year but also saidthere is a lot of work left to do to make sure all of these projecthappen.

The Commercial Appeal will have astory on commericalappeal.com and in the paper on Monday that givesan in-depth update on the five biggest projects leading thedevelopment in Downtown.

TOPICSCOVERED BY TOM KING OF BILL KING COMPANY

1. What do you see residential real estate appraisal values doing in the Memphis Metropolitan Area in 2020?
2. How will 2020 differ from 2019 in our local real estate market? How will it be the same?

1. What type improvements or preparations can a homeowner do to his home for the best chance of getting the highest appraisal value on his home?
2. Give reasons why keeping the condition of the property in excellent shape will help get you the higher value than if you left items unrepaired.
3. What are some examples of typical adjustments you make to value on a home when comparing to other similar homes in a neighborhood?

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TOPICSCOVERED BY JO GARNER, MORTGAGE LOAN OFFICER

1. How do you find the best place to invest in real estate in the local Memphis market?

Many of myregular mortgage clients are real estate investors. The name of thegame for many of them is finding a property to buy that presents themwith the maximum potential to profit with the least amount of risk. Here’s rules some of them use to scope out the real estate market:

1. Population is growing in that area. People are moving in and not making mass exits out.
2. Job market is strong. There is an increasing number of jobs in close proximity to your property that are paying good wages, which attract good quality tenants.
3. Diverse Industries surrounding the area. The old saying, “Don’t put all your eggs in one basket” rings true with the ups and downs in the economy. For example, if the logistic companies have some bad years, the medical centers are still doing well.
4. Invest by the numbers: If you are buying rental property, you need to look at formulas. In Memphis there are plenty of opportunities to invest with a lower price-to-rent ratio. Price-to-Rent Ratio = Home Price/(Rent Rate x 12.) For example, if the property is worth $140,000 and the rent is $1,800 per month, then the price-to-rent ratio would be about 6.9—not bad.

1. Home Sweet Home. If you are buying a home for your primary residence, you want it to be safe and comfortable. Look at proximity to work, school, shopping and playing. Check the crime rate in the area. Check the covenants and restrictions for the neighborhood to make sure the property will work for the way you want to live.

1. What are some ways a homebuyer can make his bid for the property more competitive than someone else competing to buy the same home?
2. Be Sure…Be Swift

Iam remembering a young couple we will call them Ed and Ellie Ethan(not their real names). Ed and Ellie had been struggling to get ahouse. The clock was ticking because their first child was to beborn in about 30 days. They had been squeezing in time after workand on weekends to look at house after house. Either the house wouldnot fit them or they would love the house, make an offer, and someoneelse would beat them out with a higher offer.

Aftera long hard look at their battle strategy, they realized that goingabout the house hunt in the traditional way was not working for them. They were short on cash and had tight restrictions on what theycould comfortably pay for a home. They really liked homes in areaswhere other families were willing to pay higher than the listed salesprice in order to get the seller to accept they offer. Not goododds.

Timefor a new strategy. Ed and Ellie asked if they could bring in all oftheir paystubs, bank statements and a few other items and have themortgage company review, not just their credit, but their income andasset documents too. The mortgage company sent an email to themwith a prequalification letter and a letter letting them know that,based on the income and asset supporting documents they brought tothe mortgage office, they appeared to be very strong borrowers.

Thenext time the Ethans found a house they desperately wanted, theirrealtor submitted the home purchase offer with the prequalificationletter and the letter from their lender letting the Ethans know that,based on their credit, their income and asset documentation, theyappeared to be very strong borrowers.

Beforethe realtor sent the offer to the seller’s agent, the Ethans askedtheir realtor to also include apicture of themselves holding a blue baby onsie between them with aletter below letting the sellers know how much they loved the housethat they could see their child one day playing in the back yardwhere the sellers children had played many years before….

Ithas been proven through research that, for most people, a decision ismade using 10% logic and 90% emotion. Regardless of any otheroffers from others, the sellers seemed to “connect” with theEthans and, regardless of a higher offer by some other party, thesellers wanted the Ethans to be able to buy their home and raisetheir child there.

1. Other tips:

1. Review your income and your bank statements and credit card statements to determine what you can truly comfortably afford on a house payment
2. Review what you will need for an emergency fund
3. Review your credit to make sure your report is accurate and to look at reducing the percentage of credit card owed balances. Go to www.annualcreditreport.com to get your once-a-year free credit report
4. Don’t open new accounts while you are in the mortgage process, especially not 12-months-same-as-cash accounts.

REALESTATE TIP OF THE WEEK (Tom King of Bill King Appraisal Serviceoffers real estate tip of the week

ANNOUNCEMENTS:

Talk Shoppe offers freenetworking & education to anyone interested in real estate or inbusiness. Talk Shoppe meets every Wednesday 9A-10A CT at ConcordeCareer College 5100 Poplar Ave Memphis, TN (The Clark Tower 1^stfloor) Wednesday January 8^th, 2020 Loretta McNary of theLoretta McNary Show presents “Three Steps To Rock Your Star To TheTop.”

Talk Shoppe events are freethanks to supporters like Greg and Kelly Inman of Next Day Accessgiving your handicapped or aging loved one access in their home withwheel chair ramps, grab bars, and stair lifts. Accessible LivingDelivered In A Day www.nextdayaccess.com (901) 617-4675

Thank you to Leah Anne Morseof All Things New for your financial sponsorship to make TalkShoppe’s free networking and education free to our community. Leah Anne makes down sizing, estate sales and other family changesmuch easier and pleasant for her clients. Contact Leah Anne at(901) 488-9733 www.AllThingsNewWTN.com

2. The Tigers are playingbasketball later. Go Tigers

4. Subscribe atwww.TNRDHomeLoans.com and you canget our weekly blog posts with podcasts conveniently in your inbox.

5. Real Estate Mortgage Shoppe reminds you to MAKE YOUR PLAN. LET’SWORK YOUR PLAN. IF THE DEAL WORKS FOR YOU TODAY, DO IT TODAY.

SPECIAL NOTE: REALESTATE MORTGAGE SHOPPE RECOMMENDS THAT YOU CONSULT WITH A FINANCIAL,LEGAL OR OTHER CERTIFIED, LICENSED PROFESSIONAL BEFORE ACTING ORINVESTING ON ANYTHING YOU HEAR OR SEE FROM THE CONTENT ON THIS SHOWOR BLOG POSTS. THE INFORMATION WE SHARE ON REAL ESTATE MORTGAGESHOPPE IS GENERAL IN NATURE MEANT FOR GENERAL EDUCATIONAL PURPOSESONLY. ALL EXAMPLES GIVEN FOR ILLUSTRATION PURPOSES ON REAL ESTATEMORTGAGE SHOPPE AND ARE BASED ON TRUE STORIES BUT WE USE FICTIONALCHARACTERS AND DO NOT DIRECTLY REFLECT REAL PEOPLE OR EXACT DETAILSIN ANY OF THE SITUATIONS.

QUOTE CORNER:

Abraham Lincoln and PeterDrucker “The best way to predict the future is to create it.”

www.LiveLifeHappy.com“Accept what is, let go of what was and have faith in what willbe.”

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REJOINDERS:

1. Nita Black, business strategist with www.901ELearn.com Bartlett, TN Make money online sharing your knowledge and skills.
2. Pat Goldstein, realtor with Crye-Leike Inc. in West Tennessee and North Mississippi (901) 606-2000 “The Gold Standard in Real Estate”
3. Troy and Lynn McDonald of Erin McDonald Insurance Agency, Bartlett, TN (901) 849-7101

TransitionalMusic: “Back in Time” Huey Lewis and the News; “Welcome to the Future” by Brad Paisley; “Letthe Good Times Roll” by BB King;“Memphis” by Johnny Rivers forthe Look Back Memphis Trivia Contest

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ABOUT DESIREE STENNETT, REPORTER WITH THE COMMERICAL APPEAL

Desiree Stennett is a growth anddevelopment reporter for the Commercial Appeal. She writes aboutcommercial real estate, retail, new businesses and the Memphiseconomy.

www.TheCommercialAppeal.com

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ABOUT TOM KING, APPRAISER WITH BILL KING COMPANY

(901) 487-6989

Tomis a well- respected and sought after appraiser in Memphis,Tennessee. He is a second generation appraiser with 40years experience. He has been elected to the Memphis AreaAssociation of Realtors Board of Directors three times.

Tomis acertified residential appraiser in Tennessee. He have appraisedover 20,000 homes in his career. A graduate from the Universityof Tennessee with a degree in real estate, Tom is also a CertifiedRelocation Professional (CRP). Tom also has vast experience indealing with the countyand state boards of equalization and in valuations of property fortax appeal purposes. (901) 487-6989

ABOUT JO GARNER-MORTGAGE LOAN OFFICER:

WHAT DO YOUWANT TO ACCOMPLISH WITH YOUR MORTGAGE?

www.TNRDHomeLoans.com (901) 482 0354 This email address is being protected from spambots. You need JavaScript enabled to view it. twitter @jogarner NMLS# 757308

“WhateverYOUR personal priorities are, my job is to help you get the mortgageterms that will give you bragging rights when you talk about it andhelp you score on hitting your goals .”

Asa mortgage loan officer, my job is to help you get to the benefitsyou want from your financing terms. What is most important to you? Ican help you find the financing terms that will help you get to whatyou want. What is your comfort level on a house payment? How muchare you comfortable paying down,? What type of financing do you needto get the house you want to buy or refinance?

Differentclients have different priorities in life—some are buying theirfirst home with very little down payment funds. Some are recoveringfrom medical challenges, divorces or preparing to send children tocollege and some are embarking on a long term goal of buyingproperties to build rental income.”

TNRDHomeLoans is a mortgage officer with extensive knowledge in tailoringmortgages to her customers who are refinancing or purchasing homesall over the country. She offers conventional, FHA, VA or other loanprograms for refinancing and purchases.

Jocan help you look at rent vs buy, when it makes sense to refinance,how to get the best deal on your home purchase financing.

TNRDHomeLoans has been in the real estate/financing business for over 25years. She got her start in Portland, Maine where she firstbegan her real estate career. She received her real estate educationfrom the University of Southern Maine and was personallymentored in San Diego, California by Robert G. Allen, author ofNothing Down,Creating Wealthand The Challenge.

Onmoving back to West Tennessee in 1987, she went into business buyingand selling discounted owner-financed notes secured on real estate. In 1990 Jo went to work for a residential mortgage company and hasbeen a mortgage loan officer for over 25 years. Her goal is tooffer excellent, affordable service to her customers, tailoring theloan programs to the specific needs of her clients.

In addition to her work in the mortgagefield, McKenzie Mortgage RD Loans is the primary sponsor and founderof Talk Shoppe in Memphis. www.TalkShoppe.com McKenzie Mortgage RD Loans also host the radio show Real Estate Mortgage Shoppeairing on News Radio AM 600 WREC and iHeart Radio with podcasts andshow notes published on www.TNRDHomeLoans.com