Executive Summary

With regards to the nature of Nashville business ethics, what are the core theories that apply?
  1. Plato's concept of ethics is the theory of Virtues, these are deep-seated characteristical traits of people, and when they are fully expressed in a person, that person is ethical.

Executive Summary

Pricing strategy: A powerful tool to generate profit and cash
  • Fundamentally, there are two generic pricing strategies:
    1. Based on cost calculation and adding a markup (cost plus pricing)
    2. Maximum possible price defined by the product price on the market and charged by the competition (competitive pricing)
  • In the first approach, we calculate costs, allocate them to a single product, and then define the markup.

Choosing a typeface can be done by virtually anyone—simply click a name in a dropdown list. And yet, choosing the right typeface is one of the most deliberated decisions of the design process.

Choosing a typeface can be done by virtually anyone—simply click a name in a dropdown list. And yet, choosing the right typeface is one of the most deliberated decisions of the design process.

One of the most difficult parts of talking about the principles of design is figuring out just how many principles there actually are (are there five? Seven? Ten?). And once that’s been figured out, which of these supposed design fundamentals should be included?

In recent years, functional programming has gained a reputation as a particularly rigorous and productive paradigm. Not only are functional programming languages gaining attention within programmer communities, but many large companies are also starting to use functional programming languages to solve commercial problems.

Introduction

Project takeover checklist for project managers

As project managers (PMs), we rarely have the luxury of starting a project from scratch. Most of the time, when we manage a project, it has already been started by someone else before us.

You’d be hard-pressed to find a more dubious design title than “The World’s Worst Logo.” It’s a grim indictment of skill and taste, but it’s also a subjective conclusion, one of preference and visual intuition.

You’d be hard-pressed to find a more dubious design title than “The World’s Worst Logo.” It’s a grim indictment of skill and taste, but it’s also a subjective conclusion, one of preference and visual intuition.

Executive Summary

How to differentiate yourself in a crowded market
  • Make your clients smarter.
  • Engage in client discovery—ask a lot of questions.
  • Create a repeatable, successful process through the use of best practices.
How to get clients to see that differentiation
  • Give your thoughts away for free.